Behind the Scenes

Liverpool ONE

A behind the scene look at Red Frog Digital

This is a short behind the scenes video showcasing Red Frog Digital’s work with Liverpool ONE and the successful launch of Dinosaurs Unleashed, a 10 week Augmented Reality App campaign, aimed at increasing visitor numbers, visitor spend and visitor dwell time.

Liverpool ONE Shopping Centre in conjunction with Red Frog Digital has launched what is Europe’s first Augmented Reality visitor attractions App. The App is available on both Apple and Android App stores and allows visitors to hatch, battle, boost, collect food and feed their Dinosaurs. The App includes a high score system and user registration system – plus Red Frog’s world beating App Analytics Systems – ensuring Liverpool ONE can monitor in real-time the App’s performance and end user engagement.

Breaking News – Read Grosvenor Estate’s recently published Press Release explaining how successful the Dinosaurs Unleashed campaign has been:

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