Santa Claus is (still) coming to town!
Date: 16th December 2020
Red Frog Digital has created a free augmented reality experience that enables people to bring a virtual Santa into their home – without even needing to download an app.
With this year’s COVID-19 restrictions so many children will miss out on visiting Santa. We wanted to do something about that and make it possible for families to enjoy the age-old tradition of visiting Santa before Christmas.
Using the latest in-browser technology, all users need to do is visit the Santa Experience page on our website. We hope people will create some special memories through photographs and videos of their loved ones with Santa this year. Get a taster of the Santa Experience in the video below:
What is WebAR?
Augmented reality experiences that are accessed through a web browser rather than an app are known as WebAR. This enables users to access AR experiences through their smartphone or tablet without having to download an app.
WebAR is particularly exciting for marketers, who no longer need to ask customers to download an app in order to experience AR. The user simply needs to visit a URL and they can jump straight into the action.
What devices are compatible?
Newer smartphone and tablets usually have AR software integrated into the device. On Apple products, the device will typically needs to be running iOS 11.0 while Android users will need to have ARCore installed and be running Android 7.0 or later.
Optional charity donation
Users of the Santa Experience are also able to make an optional donation to Red Frog Digital’s chosen charity, Action For Children – which aims to help thousands of children and young people facing Christmas without a hot meal, a present or a safe place to sleep. Donations can be made directly through the Action for Children website: https://secretsanta.actionforchildren.org.uk/
Let us know what you think of the Santa Experience using the form below or sign up for our mailing list to keep up to date with the latest news from Red Frog Digital.